Westmill Wind Farm
Tuesday, 12 March 2013
Sunday, 3 March 2013
Pre-Production
In our production team we delegated the individual pre-production tasks to ensure it was fairly distributed between the team.
Before we could do this we all delegated out different parts of the research that was required.
I will be responsible for ensuring that we have a vital amount of research into the background and operation of the ‘West Mill Wind Farm’. This will be on a primary and secondary level. The primary research required will be a basic amount to discover how much people know about the wind turbines (surveys etc.), with the secondary research being more factual about the history of the wind farm. This will be mostly done through the farms website: www.westmill.coop.
The other part of research I am responsible for is looking into any celebrity references or endorsements towards climate change. We have found in the past that celebrity endorsement plays a massive part in selling a product or mind-set to their own fan base, therefore this part of secondary research will be crucial to our concept as it will have a massive impact on our target audience. These will be sourced primarily through: www.youtube.com.
Before we could do this we all delegated out different parts of the research that was required.
Research Plan
I will be responsible for ensuring that we have a vital amount of research into the background and operation of the ‘West Mill Wind Farm’. This will be on a primary and secondary level. The primary research required will be a basic amount to discover how much people know about the wind turbines (surveys etc.), with the secondary research being more factual about the history of the wind farm. This will be mostly done through the farms website: www.westmill.coop.
The other part of research I am responsible for is looking into any celebrity references or endorsements towards climate change. We have found in the past that celebrity endorsement plays a massive part in selling a product or mind-set to their own fan base, therefore this part of secondary research will be crucial to our concept as it will have a massive impact on our target audience. These will be sourced primarily through: www.youtube.com.
Subscribe to:
Posts (Atom)